Do you feel like your website needs some improvement? There are plenty of ways you can improve your site, and many of them are so easy! Take a look through this guide for 8 easy ways you can improve your website:
Make Your Load Time Faster
If your website takes longer than a second or two to load, you’re not going to make a great impression on visitors. If you can make your load time faster by getting rid of unnecessary add ons, especially flash, you’ll improve your website in no time.
Improve The Quality of Your Content
Take a look at your content and be honest; can you improve it in any way? If you can improve the quality, then do so. You might make your content more relevant, longer, or better written. Be sure it’s original too. The higher the quality of your content, the better your site and SEO.
Track How Your Visitors Use Your Site
When you begin to track the ways your visitors use your site, you can see what they like. You can see the pages they’ve spent the longest on, what they did, and then make qualified guesses as to how you can improve your site. You can also see what isn’t working so well.
Split testing is essential, and it’s something you should do in the long run and not just once. You send two versions of your site to two halves of visitors and see which gets the best response. Just make sure you only change one small thing at a time, or you won’t know why it was more successful. You can continue to do this until you have the ultimate version of your website.
Add a Clear Call to Action
A clear call to action is so important. Although your visitors may be intelligent people, sometimes you need to let them know what you want them to do. You can’t just assume they’ll do it.
Switch to WordPress
WordPress is one of the best platforms, if not the best platform to build your website. When you switch to WordPress, you’ll be able to create an overall better web design when it comes to looks and functionality.
Upgrade Your Hosting
The better your hosting, the better and more reliable your website. Make sure you research different hosting services to be sure you’re using the best one for you.
Include Contact Information
Include multiple ways to contact you, so that your visitors have options. A phone number and an email address may suffice, but it might also help to see where your business is based.
Use these 8 easy tips to improve your website and you’ll love the results. Remember, improving your website is an ongoing thing, and not just something you do once. Continue to improve your website over time and you won’t get stale. You’ll continue to build up your customer base and go from strength to strength. Let your website be a reflection of you. Any thoughts of your own? Leave them below!